Healthcare – Mobile Engagement 2017-07-11T07:45:44+00:00

Project Description

Led product envisioning, solutioning, design, and product development, and was a key member of the business development team for a national healthcare alliance company’s multi-phase mobile strategy and implementation project. An application was build that fulfilled the feature set required by the companies competitive bid challenge for a US government healthcare contract they were operating.

The successful effort led to continued development of the application with the client’s communications team and implementation of a customizable mobile companion application for a high-profile branch of the military.

Our team helped the healthcare provider provide information about care, including what beneficiaries should do before, during, and after deployment to ensure they receive optimal plan benefits. The apps provided access to account information, personal health tracking and educational resources, location-based provider and urgent care lookup, enhanced condition and disease management content, and health coaching. The apps helped foster broader access to and enhance collaboration with beneficiaries, increased adoption and use through personalization and user-specific themes, and enhanced communication between beneficiaries and the provider’s condition and disease management group.